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Premium Partner

Local Legend

Midland Local Premium Partner Badge

Midland Local Premium Partner Badge is a recognition given to businesses that become a Premium Partner. Premium Partners get exclusive benefits that go beyond the Spotlight Giveaways to help them grow their business and build their brand in the community. These benefits include placement on the MidlandLocal.com homepage, one ongoing event sponsor spot in the year, two Premium Partner social media shoutouts in the year, and a video interview that will be placed on the Midland Local page and can be used anywhere else by the business.

Unlike other badges which are just for show, businesses that earn the Midland Local Premium Partner Badge have demonstrated their commitment to supporting Midland Local and the visibility it gives to great local businesses. Not only do they support the community, but they have also proven their ability to thrive in the following three areas.

Brand Recognition

Brand recognition is the skill of creating a strong connection between the business and the community it serves. Midland Local Premium Partners have demonstrated the ability to create brand recognition by successfully engaging with the community they serve through social media, events, and other community outreach efforts. This enables businesses to develop brand loyalty by staying top of mind as the community is making their buying decisions.

Community Engagement

Engagement comes from developing trust and relationships around the community through the combination of events, social media outreach, and other community development efforts. Midland Local Premium Partners have demonstrated proficiency in both community development and business growth by fostering a strong relationship with the community they serve.

Local Business Growth

Ultimately, a Midland Local Premium Partner has more visibility and engagement for their own business. Becoming a Premium Partner is also doing a large part to support the other smaller businesses in town. 

Premium Partners not only help fund their own time in the spotlight, but their investment also helps fund Midland Local events and services that get smaller businesses in the spotlight. 

The end result for Midland Local and its community is a stronger and more engaged community that is able to thrive and grow. Businesses that earn the Midland Local Premium Partner Badge are recognized as true partners in community growth and are trusted as Premium Partners in the community. By becoming a Premium Partner, businesses not only support Midland Local and the visibility it gives to great local businesses, but they also gain exclusive benefits that can help them grow their business and build their brand in the community.

add_action( 'wp_loaded', 'check_event_category_url_parameter' ); function check_event_category_url_parameter() { if ( isset( $_GET['event_category'] ) && $_GET['event_category'] == 'food-truck' ) { add_filter( 'tribe_events_community_required_fields', 'custom_required_fields', 10, 1 ); add_filter( 'tribe_community_events_add_event_page_template', 'customize_community_form' ); } } function custom_required_fields( $fields ) { $fields = array( 'post_title', 'event_start_date', 'venue', 'organizer', 'category' => array( 'label' => 'Event Category', 'type' => 'hidden', 'default' => array( 'food-truck' ), ), ); return $fields; } function customize_community_form( $template ) { add_filter( 'wp_dropdown_categories', 'customize_category_dropdown', 10, 2 ); return $template; } function customize_category_dropdown( $output, $args ) { if ( isset( $args['taxonomy'] ) && $args['taxonomy'] == 'tribe_events_cat' ) { $output = ''; } return $output; }

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